Hellofresh Norway AS
Score · fiscal year 2024
66of 100
How to read this: the company is ahead of 79 % of companies in the Morning class Large in the same sector in 2024. What does this mean?
Rank in the Morning class Large: 106 of 499 · What are Morning company classes?
Place in the whole sector: 4,805 of 22,237 · Handel
Profile
Lion · Leader
High profitability, high solidity
Position against comparable companies in 2024, not a verdict on the company. Based on profitability 58 and solidity 83 out of 100 among companies in the Morning class Large in the same sector in 2024. Methodology
Against the sector
Hellofresh Norway AS is 16 points above the median for companies in the Morning class Large in the same sector in 2024.
Median score 50 among 499 companies.
Against companies in the Morning class Large in the same sector in 2024: operating margin 2.0% (median 2.5%) and equity ratio 52.2% (median 28.8%).
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 605 MNOK | 1,161 MNOK |
| Operating margin | 2.0% | 2.5% |
| Profit margin | 2.7% | 2.6% |
| Return on assets | 16.6% | 10.1% |
| Equity ratio | 52.2% | 28.8% |
| Debt-to-equity | 0.92 | 2.43 |
| Current ratio | 2.04 | 1.26 |
| Revenue growth | 6.6% | 4.6% |
| Revenue per employee | 5.76 MNOK | 11.19 MNOK |
The median and “ahead of” refer to companies in the Morning class Large in the same sector in 2024. The bar shows the share of companies the figure is ahead of.
With an index of 66, Hellofresh Norway AS does better than 79% of companies in the Morning class Large in the same sector (499 companies) in 2024.
Score 2023–2025
- Hellofresh Norway AS
- Median: companies in the Morning class Large in the same sector
What the numbers say
Hellofresh Norway AS had an operating margin of 2.0% and an equity ratio of 52.2% in 2024, and ranks 4,805 of 22,237 in Handel.
From 2023 to 2024: went from a loss to a profit before tax and the equity ratio rose from 38.3% to 52.2%.
This text is generated automatically from the 2024 accounts.
Three simple methods
The methods give between 52 MNOK and 162 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 10.0 | 162 MNOK |
| EV/EBIT | 8.0 | 109 MNOK |
| P/B | 1.0 | 52 MNOK |
A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation
Worth a closer look
No rules were triggered for this year.
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Financial costs were 0.4% of the debt in 2024. The policy rate averaged 4.50 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.
See interest rates, prices and exchange rates for the sector
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2022, the sector's weakest year, for this company.
The sector's weakest year was 2022, with a median operating margin of 1.5%. Based on the 11 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 58 | weight 30% |
|---|---|---|
| Solidity | 83 | weight 25% |
| Liquidity | 88 | weight 15% |
| Growth | 59 | weight 15% |
| Consistency | 37 | weight 15% |
Durability: 50 (average over 2 years)
Index version 2. Data completeness 100%: the share of the weights that had data.
Questions and answers
How profitable is Hellofresh Norway AS?
The operating margin was 2.0% in 2024, against a median of 2.5% among companies in the Morning class Large in the same sector. Return on assets was 16.6%.
How solid is Hellofresh Norway AS?
The equity ratio was 52.2% in 2024 (median 28.8%). Debt-to-equity was 0.92 (median 2.43).
What is the liquidity of Hellofresh Norway AS like?
The current ratio was 2.04 in 2024 (median 1.26).
How does Hellofresh Norway AS compare in Handel?
Hellofresh Norway AS ranks 4,805 of 22,237 in Handel for 2024. Among companies in the Morning class Large it is number 106 of 499. Revenue changed by 6.6% from the year before.
From the Central Coordinating Register
- Org. no.
- 925472972
- Legal form
- AS
- Sector
- Handel (47.110)
- Morning company class
- Large
- Employees
- 105 registered 10 July 2026
- Founded
- 2 July 2020 6 years in operation
- Share capital
- 0.06 MNOK
- Business address
- Vanemveien 20, 1599 MOSS
- Municipality
- Moss rank 4–9 of 10 in KOSTRA group 11
- Latest accounts filed
- 2025
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
Ownership and roles
- Chief executive
- Andreas Alexander Støvring
- Chair of the board
- Andreas Alexander Støvring
- Board member
- Michael Henry Saunders
- Auditor
- Pricewaterhousecoopers AS
Source: Central Coordinating Register, fetched 29 October 2026. Only names are shown.
Owners and shareholdings will appear here once the shareholder data extract is in place.
Coming · not built yet
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Figures last fetched 26 October 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 34 | 66 | 64 | |
| Rank | 15,362 | 4,805 | 5,222 | |
| Operating margin | −1.6% | 2.0% | 3.0% | |
| Return on assets | −4.8% | 16.6% | 15.9% | |
| Equity ratio | 38.3% | 52.2% | 52.7% | |
| Current ratio | 1.54 | 2.04 | 2.22 | |
| Revenue growth | – | 6.6% | 5.1% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 567.6 MNOK | 604.9 MNOK | 636.0 MNOK |
| Operating profit | −9.1 MNOK | 12.3 MNOK | 19.0 MNOK |
| Profit before tax | −8.8 MNOK | 16.2 MNOK | 19.1 MNOK |
| Net profit | −8.8 MNOK | 16.2 MNOK | 21.8 MNOK |
| Financial expenses | 4.4 MNOK | 0.2 MNOK | 3.1 MNOK |
| Total assets | 92.6 MNOK | 99.0 MNOK | 139.5 MNOK |
| Current assets | 85.6 MNOK | 93.6 MNOK | 129.1 MNOK |
| Equity | 35.5 MNOK | 51.7 MNOK | 73.5 MNOK |
| Retained earnings | −155.5 MNOK | −139.3 MNOK | −117.6 MNOK |
| Total liabilities | 57.1 MNOK | 47.3 MNOK | 66.0 MNOK |
| Current liabilities | 55.7 MNOK | 45.8 MNOK | 58.1 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 26 October 2026, accounts id 5966271.
Further
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