G Eilertsen AS
Not financial advice. The index, rank, signals and advice are rule-based indications from the latest filed annual accounts. They are not a credit rating, an assessment of management or a recommendation to buy, sell or do business with the company. Read more
Key facts
Is the company run well?
Five key figures against companies in the Morning class Small in the same sector. Green is better than most, amber about like the industry and red weaker than most.
- Profitability · operating margin 2.7% Weaker than the industry Industry: 6.8%
- Returns · return on assets 10.7% Weaker than the industry Industry: 16.3%
- Solidity · equity ratio 37.0% About like the industry Industry: 34.9%
- Liquidity · current ratio 1.38 About like the industry Industry: 1.48
- Growth · revenue growth 3.5% About like the industry Industry: 5.7%
The mark comes from the company's place among comparable companies (percentile): green from 60, amber from 40, red below 40. Negative equity, an operating loss and a current ratio under 1 pull it down regardless. Methodology
Score · fiscal year 2025
46of 100
How to read this: the company is ahead of 41 % of companies in the Morning class Small in the same sector in 2025. What does this mean?
Rank in the Morning class Small: 650 of 1,100 · What are Morning company classes?
Place in the whole sector: 3,574 of 6,153 · Annen tjenesteyting
Profile
Elephant · Steward
Lower profitability, high resilience
Position against comparable companies in 2025, not a verdict on the company. Based on profitability 33 and resilience 54 out of 100 among companies in the Morning class Small in the same sector in 2025. Methodology
Against the sector
G Eilertsen AS is 5 points below the median for companies in the Morning class Small in the same sector in 2025.
Median score 51 among 1,100 companies.
Against companies in the Morning class Small in the same sector in 2025: operating margin 2.7% (median 6.8%) and equity ratio 37.0% (median 34.9%).
How it has gone · 2023–2025
Revenue rose by 11 % from 2023 to 2025, to 45.8 MNOK. The operating margin rose from 1.7% in 2023 to 2.7% in 2025. The equity ratio rose from 34.5% in 2023 to 37.0% in 2025.
Amounts in the reporting currency. The full year-by-year table is further down under «Details». See every figure year by year
Accounts in short
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 41.1 MNOK | 44.2 MNOK | 45.8 MNOK |
| Operating profit | 0.7 MNOK | 0.2 MNOK | 1.3 MNOK |
| Net profit | 0.5 MNOK | 0.1 MNOK | 0.9 MNOK |
| Total assets | 10.1 MNOK | 11.2 MNOK | 12.0 MNOK |
| Equity | 3.5 MNOK | 3.6 MNOK | 4.4 MNOK |
| Total liabilities | 6.6 MNOK | 7.6 MNOK | 7.6 MNOK |
From the Brønnøysund Register Centre, in the company's reporting currency (NOK). See every figure year by year
From the Central Coordinating Register
- Org. no.
- 963443900
- Legal form
- AS · part of a group
- Sector
- Annen tjenesteyting (95.310)
- Purpose
- Utleie, handel, bilverksted og agenturvirksomhet, samt delta i andre selskaper.
- Morning company class
- Small
- Employees
- 21 registered 10 November 2026
- Founded
- 27 November 1991 34 years in operation
- Share capital
- 1.00 MNOK
- Business address
- Strandgata 95, 6060 HAREID
- Municipality
- Hareid rank 8–34 of 40 in KOSTRA group 1
- Latest accounts filed
- 2025
- VAT registered
- Yes
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
G Eilertsen AS has a score of 46 for 2025, rank 3,574 of 6,153 in the sector.
Strongest: Consistency: percentile 64 against peers.
Weakest: Profitability: percentile 33 against peers, operating margin 2.7% against a median of 6.8%.
Worth a closer look
- What lies behind weak profitability, and will it last?
- The change in operating margin in 2025 was 1.6 percentage points better than for comparable companies: the company +2.3, the industry +0.7 points. That is the company's own, not something that hit the whole industry.
Written by fixed rules from the figures. Describes the figures, does not explain causes. Not investment or financial advice. How the summary is made
Worth a closer look
No rules were triggered for this year.
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Financial costs were 2.0% of the debt in 2025. The policy rate averaged 4.30 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.
See interest rates, prices and exchange rates for the sector
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2022, the sector's weakest year, for this company.
The sector's weakest year was 2022, with a median operating margin of 0.6%. Based on the 9 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 33 | weight 40% |
|---|---|---|
| Solidity | 52 | weight 20% |
| Liquidity | 45 | weight 5% |
| Growth | 56 | weight 25% |
| Consistency | 64 | weight 10% |
Three goals: profitability 40%, growth 25%, resilience 35%. Why these weights?
Durability: 39 (average over 3 years)
Index version 3. Data completeness 100%: the share of the weights that had data.
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 46 MNOK | 16 MNOK |
| Operating margin | 2.7% | 6.8% |
| Profit margin | 2.5% | 6.5% |
| Return on assets | 10.7% | 16.3% |
| Equity ratio | 37.0% | 34.9% |
| Debt-to-equity | 1.70 | 1.71 |
| Current ratio | 1.38 | 1.48 |
| Revenue growth | 3.5% | 5.7% |
| Revenue per employee | 2.29 MNOK | 1.62 MNOK |
The median and “ahead of” refer to companies in the Morning class Small in the same sector in 2025. The bar shows the share of companies the figure is ahead of.
With an index of 46, G Eilertsen AS does better than 41% of companies in the Morning class Small in the same sector (1,100 companies) in 2025.
Score 2023–2025
- G Eilertsen AS
- Median: companies in the Morning class Small in the same sector
Working capital and debt
| Measure | Company | Median | |
|---|---|---|---|
| Working capital | |||
| Receivable days All current receivables, including those on group companies, in days of revenue. |
22 days | 29 days | |
| Inventory and other current assets, days Current assets other than receivables and bank deposits, that is inventory and short-term investments, in days of revenue. |
33 days | 13 days | |
| Net working capital to revenue Current assets less bank deposits less current liabilities, divided by revenue. Negative: short-term debt funds the operations. |
2.0% | −4.1% | |
| Cash share of current assets How much of the short-term buffer is bank deposits and cash. |
16.4% | 46.3% | |
| Debt and interest burden | |||
| Interest coverage (times) Operating result divided by all financial costs. Below 1: operations do not cover the cost of the debt. |
8.2 | 19.3 | |
| Financial costs as a share of debt All financial costs (interest, currency losses and other) divided by all debt, interest-free debt included. Not an interest rate. |
2.0% | 1.0% | |
| Long-term share of debt Long-term debt as a share of all debt. A low share means more falls due within a year. |
20.4% | 22.5% | |
Net working capital (current assets less bank deposits less current liabilities): 0.9 MNOK.
Of the financial costs of 0.2 MNOK, 0.2 MNOK is reported as interest costs in the accounts.
The median and the bar refer to companies in the Morning class Small in the same sector in 2025. The bar shows the share of the group with a lower figure: higher is not always better, long receivable days tie up capital, for example. These figures do not count in the score.
Returns, debt against earnings and quality
The accounts for 2025 lack the figures needed.
The industry or the company: what drove the result?
In 2025 the operating margin of G Eilertsen AS rose by 2.3 percentage points. Comparable companies rose by a median 0.7 points. So the company did 1.6 points better than the industry, for reasons of its own.
Over 2 year-to-year changes G Eilertsen AS moved the same way as comparable companies 1 times. About 20% of the changes in operating margin were common to the industry; the rest was the company's own.
| Year | The company | Comparable (median) | Change, company | Change, industry | The company's own |
|---|---|---|---|---|---|
| 2024 | 0.4% | 6.1% | −1.2 percentage points | +0.1 percentage points | −1.3 percentage points |
| 2025 | 2.7% | 6.8% | +2.3 percentage points | +0.7 percentage points | +1.6 percentage points |
Comparable companies are those in the same industry and Morning company class. Their change shows what hit the whole industry, the sector drivers below included. The rest is the company's own: contracts, costs, one-off items or operations. The share is approximate, and we claim no cause.
The company and its sector's drivers
Prices, rate and currency that shape the sector's year, year by year beside the operating margin of G Eilertsen AS. The figures stand side by side; we claim no cause.
Consumer price index (indeks (2025 = 100))
Consumer price index rose 3.0% in 2025; the operating margin of G Eilertsen AS rose 2.3 percentage points.
| Measure | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| Consumer price index, annual average | 84.3 | 89.2 | 94.1 | 97.0 | 100.0 | 103.0 (so far) |
| Change from the year before | +3.5% | +5.8% | +5.5% | +3.2% | +3.0% | +3.0% |
| The company's operating margin | – | – | 1.7% | 0.4% | 2.7% | – |
Source: SSB (14710, CC BY 4.0). Source
Policy rate (prosent)
Policy rate fell 0.20 percentage points in 2025; the operating margin of G Eilertsen AS rose 2.3 percentage points.
| Measure | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| Policy rate, annual average | 0.08 | 1.32 | 3.54 | 4.50 | 4.30 | 4.17 (so far) |
| Change from the year before | −0.28 percentage points | +1.24 percentage points | +2.22 percentage points | +0.96 percentage points | −0.20 percentage points | −0.12 percentage points |
| The company's operating margin | – | – | 1.7% | 0.4% | 2.7% | – |
Source: Norges Bank (IR, NLOD 2.0). Source
Wage index: other personal services (indeks)
Wage index: other personal services rose 4.9% in 2025; the operating margin of G Eilertsen AS rose 2.3 percentage points.
| Measure | 2021 | 2022 | 2023 | 2024 | 2025 | 2026 |
|---|---|---|---|---|---|---|
| Wage index: other personal services, annual average | 89.0 | 93.2 | 98.3 | 103.2 | 108.3 | 111.9 (so far) |
| Change from the year before | +4.1% | +4.8% | +5.4% | +5.0% | +4.9% | +3.3% |
| The company's operating margin | – | – | 1.7% | 0.4% | 2.7% | – |
Source: SSB (12314, CC BY 4.0). Source
We show the drivers and the margin side by side and claim no cause. Sensitivity per company is not computed until we have at least 10 years of accounts per company: with three years such figures are false precision.
What the numbers say
G Eilertsen AS had an operating margin of 2.7% and an equity ratio of 37.0% in 2025, and ranks 3,574 of 6,153 in Annen tjenesteyting.
From 2024 to 2025: the operating margin rose from 0.4% to 2.7% and the equity ratio rose from 31.8% to 37.0%.
This text is generated automatically from the 2025 accounts.
Three simple methods
Suggested price: about 6 MNOK
The mean of the 3 methods below (P/E, EV/EBIT and P/B with listed multiples and a size adjustment), rounded to two significant figures. It is a calculation, not a bid or a valuation.
That is about 6,200 NOK per share, on 1,000 shares in the shareholder register.
The methods give between 6 MNOK and 7 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 19.2 | 6 MNOK |
| EV/EBIT | 15.1 | 6 MNOK |
| P/B | 2.4 | 7 MNOK |
| EV/EBIT: from enterprise value to equity | NOK |
|---|---|
| Enterprise value (EV) at the listed multiple | 11 MNOK |
| Enterprise value after the size adjustment | 7 MNOK |
| Less net debt (rough figure) | 0 MNOK |
| Equity value | 6 MNOK |
Net debt is a rough figure: long-term liabilities minus cash. The accounts do not split interest-bearing debt from other liabilities, and short-term borrowings are not included. The size adjustment applies to the enterprise value, not to the debt.
The listed basis is the value at listed multiples. The estimate is lowered for size: a small-company premium of 4% on the cost of equity gives a value 38% lower. No separate marketability discount is applied, because the premium already allows for the company being small and unlisted.
The NACE code has no listed industry of its own in the table, so the multiples are the sector median: Total Market (without financials).
Not financial advice. The value range is a rough model estimate from listed-company multiples, not a valuation, a price target or a price offer. The actual value may differ greatly. Read more
A mechanical estimate from public accounts, not advice. A mechanical estimate from public accounts with listed multiples and fixed adjustments. Not a valuation and not advice to buy or sell. See the calculation
Figures you will not find in any register
We calculated these figures ourselves from the accounts and registers we have read. The company has not reported them and the Brønnøysund Register Centre does not publish them. They are indications and are not part of the index. How we calculate
- Personnel cost per employee
- 0.80 MNOK per employee in 2025
Comparable companies have a median of 0.56 MNOK. This company is above 89% of them (997 companies in the same industry and size class).
Payroll costs are 37% of revenue.
Payroll costs in the accounts divided by 21 employees in the business register. Payroll costs include employer's contribution and pension, so they are higher than wages. The employee count is a snapshot and can differ from the average over the accounting year. - Equity paid out or paid in
- Equity moved as the result implied in 2025.
Over 2 years it equals 0% of the sum of the results.
Calculated as retained earnings at the start of the year + net result − retained earnings at the end of the year. What remains is dividends and group contributions, plus transfers to other items and corrections of earlier years. It is not a dividend figure. - Weight in the municipality
- 1.1% of the jobs in the municipality (21 employees out of 1,829 jobs in 2022).
Employees count where the company has its business address in the business register, and jobs where people work (SSB 07984). A plant run by a company registered elsewhere is not seen. - Owners and leadership aged 60 or older
- Several signs that a generation change may be coming.
- The chair is 60 or older.
- The managing director is 60 or older.
- 2 of 3 on the board are 60 or older.
Not financial advice. The index, rank, signals and advice are rule-based indications from the latest filed annual accounts. They are not a credit rating, an assessment of management or a recommendation to buy, sell or do business with the company. Read more
Questions and answers
How profitable is G Eilertsen AS?
The operating margin was 2.7% in 2025, against a median of 6.8% among companies in the Morning class Small in the same sector. Return on assets was 10.7%.
How solid is G Eilertsen AS?
The equity ratio was 37.0% in 2025 (median 34.9%). Debt-to-equity was 1.70 (median 1.71).
What is the liquidity of G Eilertsen AS like?
The current ratio was 1.38 in 2025 (median 1.48).
How does G Eilertsen AS compare in Annen tjenesteyting?
G Eilertsen AS ranks 3,574 of 6,153 in Annen tjenesteyting for 2025. Among companies in the Morning class Small it is number 650 of 1,100. Revenue changed by 3.5% from the year before.
Competitors
The 8 closest competitors in the same line of business, placed in the same matrix as the sector page: profitability up, resilience to the right. These are the companies the competitor analysis and the strategy report compare with.
Each bubble is a company: this company and its closest competitors in the same line of business and size, the same ones the competitor analysis uses. Placement is 0–100 against the whole sector and Morning company class: further right is more robust, higher up is more profitable. Bubble size is revenue. The light bubble and arrow show where the company stood the year before. Pick a profile to see fewer at a time.
| Company | Profile | Operating revenue | Operating margin | Score |
|---|---|---|---|---|
| MASKIN & Auto Service Sør AS |  Elephant |
48 MNOK | −2.8% | 36 |
| Øya Bil AS |  Beaver |
46 MNOK | 2.3% | 38 |
| Ski Bil og Lakk AS | Elephant |
46 MNOK | 3.1% | 46 |
| J P Thygesen AS |  Cheetah |
46 MNOK | 9.6% | 57 |
| Aars AS | Elephant |
46 MNOK | −197.8% | 62 |
| G Eilertsen AS (this company) | Elephant |
46 MNOK | 2.7% | 46 |
| O L Senteret AS | Cheetah |
45 MNOK | 7.0% | 65 |
| Norsk Tungbilservice AS |  Lion |
44 MNOK | 6.7% | 63 |
| Auto Service AS | Lion |
43 MNOK | 16.3% | 74 |
The selection is the closest in revenue within the same industry code. When you order, you can swap competitors. Order competitor analysis
Group accounts
The company is registered as part of a group, but we have no group accounts for it. Group accounts are filed by the parent company, and open data does not say which company that is.
Read the figures with care: a company in a group can look strong because of group contributions, or weak because dividends go up to the parent. The figures are indications, not the full picture.
Group structure · 2025
4 companies in the group according to the shareholder register for 2025. A company counts as a subsidiary when a Norwegian company owns more than half of its shares.
Private persons own 60% of the shares in Eilertsen Invest AS. Persons are not shown by name.
Eilertsen Invest AS has not filed group accounts in open data, so the group has no index of its own. Each company has its own accounts.
The group in figures
- Sectors
- Annen tjenesteyting (1 company), Handel (1 company), Eiendom (2 companies) 4 of 4 companies in the tree have accounts with us. Sectors are sorted by the companies' own revenue, which includes sales between the group's companies.
- Employees in Norway
- 29 in all. Hareid 21, Ulstein 8 Registered employees in the Central Coordinating Register, by the municipality of the business address. Employees may work elsewhere.
- Loss
- 1 company: Bilhallen Ulsteinvik AS
A subsidiary with negative equity or a loss may be backed by the group, for example with group contributions or guarantees. It is an indication of what is worth asking about, not an assessment.
-
Eilertsen Invest AS
- G Eilertsen AS you are here
- Bilhallen Ulsteinvik AS
- Eilertsen Eigedom AS
Read the figures with care: a company in a group can look strong because of group contributions, or weak because dividends go up to the parent. The figures are indications, not the full picture.
Source: the Norwegian Tax Administration's shareholder register 2025 (majority owner with more than 50 % of the shares). Voting agreements and ownership through other countries are not included.
Ownership and roles
Loading roles …
Source: Central Coordinating Register, fetched 1 November 2026. Only names are shown.
Shareholders (2025)
- Number of shareholders
- 2 (one owner holds more than half)
- Largest owner
- 70.0%
- Split
- companies 100% · private persons 0% · foreign 0%
- Owned from the same municipality
- 70%
- Group chain
-
Owned by: Eilertsen Invest AS (70%)
Ultimate owner: private person
- Eilertsen Invest AS · 70.0%
- Frode's Bilverksted AS · 30.0%
Change 2007–2025:
51% of the shares changed owner (1 new and 1 departed owners). The majority owner changed.
New owners (companies): Frode's Bilverksted AS
Departed (companies): Brages Bilforretning AS
Holds shares in: Automester AS (0%)
Source: the Norwegian Tax Administration's shareholder register as of 2025. Figures may be older than today's ownership. Private persons are not shown by name.
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Is this your company? Suggest changes or add information
Figures last fetched 5 November 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 37 | 33 | 46 | |
| Rank | 3,761 | 4,573 | 3,574 | |
| Operating margin | 1.7% | 0.4% | 2.7% | |
| Return on assets | 7.2% | 2.0% | 10.7% | |
| Equity ratio | 34.5% | 31.8% | 37.0% | |
| Current ratio | 1.24 | 1.20 | 1.38 | |
| Revenue growth | – | 7.6% | 3.5% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 41.1 MNOK | 44.2 MNOK | 45.8 MNOK |
| Operating profit | 0.7 MNOK | 0.2 MNOK | 1.3 MNOK |
| Profit before tax | 0.6 MNOK | 0.1 MNOK | 1.1 MNOK |
| Tax expense | 0.1 MNOK | 0.0 MNOK | 0.2 MNOK |
| Net profit | 0.5 MNOK | 0.1 MNOK | 0.9 MNOK |
| Financial expenses | 0.1 MNOK | 0.2 MNOK | 0.2 MNOK |
| Total assets | 10.1 MNOK | 11.2 MNOK | 12.0 MNOK |
| Current assets | 6.7 MNOK | 7.1 MNOK | 8.3 MNOK |
| Equity | 3.5 MNOK | 3.6 MNOK | 4.4 MNOK |
| Retained earnings | 2.5 MNOK | 2.6 MNOK | 3.4 MNOK |
| Total liabilities | 6.6 MNOK | 7.6 MNOK | 7.6 MNOK |
| Current liabilities | 5.4 MNOK | 5.9 MNOK | 6.0 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 5 November 2026, accounts id 6774364.
Further
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News and announcements
- 2 October 2026 Endring i styret (opens in a new tab) Source: Brønnøysundregistrene
- 16 March 2026 Endring av daglig leder (opens in a new tab) Source: Brønnøysundregistrene
From official sources: the Brønnøysund Register Centre, Oslo Børs NewsWeb and public agencies. We show the title, date and a link to the source. The link to a company, sector or municipality is automatic and may be wrong. Report a wrong link