Pro-Flex AS
Score · fiscal year 2024
54of 100
How to read this: the company is ahead of 58 % of companies in the Morning class Medium in the same sector in 2024. What does this mean?
Rank in the Morning class Medium: 1,479 of 3,519 · What are Morning company classes?
Place in the whole sector: 9,472 of 22,237 · Handel
Profile
Cheetah · Sprinter
High profitability, lower solidity
Position against comparable companies in 2024, not a verdict on the company. Based on profitability 74 and solidity 49 out of 100 among companies in the Morning class Medium in the same sector in 2024. Methodology
Against the sector
Pro-Flex AS is 4 points above the median for companies in the Morning class Medium in the same sector in 2024.
Median score 50 among 3,519 companies.
Against companies in the Morning class Medium in the same sector in 2024: operating margin 8.8% (median 2.9%) and equity ratio 30.0% (median 30.2%).
The numbers behind the score
| Measure | Company | Median |
|---|---|---|
| Operating revenue | 138 MNOK | 92 MNOK |
| Operating margin | 8.8% | 2.9% |
| Profit margin | 7.5% | 2.7% |
| Return on assets | 16.2% | 11.8% |
| Equity ratio | 30.0% | 30.2% |
| Debt-to-equity | 2.33 | 2.23 |
| Current ratio | 1.28 | 1.40 |
| Revenue growth | 4.6% | 5.1% |
| Revenue per employee | 2.99 MNOK | 4.92 MNOK |
The median and “ahead of” refer to companies in the Morning class Medium in the same sector in 2024. The bar shows the share of companies the figure is ahead of.
With an index of 54, Pro-Flex AS does better than 58% of companies in the Morning class Medium in the same sector (3,519 companies) in 2024.
Score 2023–2025
- Pro-Flex AS
- Median: companies in the Morning class Medium in the same sector
What the numbers say
Pro-Flex AS had an operating margin of 8.8% and an equity ratio of 30.0% in 2024, and ranks 9,472 of 22,237 in Handel.
No large changes in the key figures from 2023 to 2024.
This text is generated automatically from the 2024 accounts.
Three simple methods
The methods give between 23 MNOK and 98 MNOK.
| Method | Multiple | Estimate |
|---|---|---|
| P/E | 10.0 | 80 MNOK |
| EV/EBIT | 8.0 | 98 MNOK |
| P/B | 1.0 | 23 MNOK |
A mechanical estimate from public accounts, not advice. Mechanical estimate from public accounts with fixed multiples. Not a valuation and not advice to buy or sell. The multiples are provisional default values and must be adjusted per sector before the figures are used for anything. See the calculation
Worth a closer look
No rules were triggered for this year.
Indications based on the latest annual accounts from open data. Not investment or financial advice.
Financial costs were 4.1% of the debt in 2024. The policy rate averaged 4.50 % the same year. This is a plain description of what the debt cost, not a model of interest sensitivity.
See interest rates, prices and exchange rates for the sector
Data quality
No anomalies found in the figures.
Scenario analysis: the sector's weakest year
We have no accounts for 2022, the sector's weakest year, for this company.
The sector's weakest year was 2022, with a median operating margin of 1.5%. Based on the 11 fiscal years we have. The analysis grows as more years are fetched or imported. Methodology
What the score is made of
| Profitability | 74 | weight 30% |
|---|---|---|
| Solidity | 49 | weight 25% |
| Liquidity | 41 | weight 15% |
| Growth | 48 | weight 15% |
| Consistency | 42 | weight 15% |
Durability: 52 (average over 2 years)
Index version 2. Data completeness 100%: the share of the weights that had data.
Questions and answers
How profitable is Pro-Flex AS?
The operating margin was 8.8% in 2024, against a median of 2.9% among companies in the Morning class Medium in the same sector. Return on assets was 16.2%.
How solid is Pro-Flex AS?
The equity ratio was 30.0% in 2024 (median 30.2%). Debt-to-equity was 2.33 (median 2.23).
What is the liquidity of Pro-Flex AS like?
The current ratio was 1.28 in 2024 (median 1.40).
How does Pro-Flex AS compare in Handel?
Pro-Flex AS ranks 9,472 of 22,237 in Handel for 2024. Among companies in the Morning class Medium it is number 1,479 of 3,519. Revenue changed by 4.6% from the year before.
From the Central Coordinating Register
- Org. no.
- 998780292
- Legal form
- AS
- Sector
- Handel (46.640)
- Morning company class
- Medium
- Employees
- 46 registered 10 September 2026
- Founded
- 4 July 2012 14 years in operation
- Share capital
- 3.03 MNOK
- Business address
- Janaflaten 39, 5179 GODVIK (BERGEN)
- Municipality
- Bergen rank 8 of 11 in KOSTRA group 12
- Latest accounts filed
- 2025
- Website
- www.pro-flex.no
- LEI
- 8945005YSFC7KAUP9V79 renews 6 June 2027
Source: Central Coordinating Register, Brønnøysund Register Centre. The employee count is reported by the company and may be older than the accounts. See the company at the Brønnøysund Register Centre
Ownership and roles
- Chief executive
- Evelyn Høy Erlandsen
- Chair of the board
- Patrik Rolf Herman Österlund
- Board member
- Håkan Magnus Gustavson
- Board member
- Evelyn Høy Erlandsen
- Board member
- Per Ivar Søfteland
- Board member
- Silje Marie Kalsaas
- Auditor
- KPMG AS
Source: Central Coordinating Register, fetched 29 October 2026. Only names are shown.
- Parent company
- Indutrade Aktiebolag (Sweden)
Foreign-owned according to GLEIF.
Source: GLEIF (Global Legal Entity Identifier Foundation), fetched 31 October 2026. The parent is the one the company itself reported to GLEIF.
Owners and shareholdings will appear here once the shareholder data extract is in place.
Coming · not built yet
Error in the data?
Do you see an error in the figures or in how the company is mapped (sector, holding, group)? Let us know. Corrections require documentation.
Figures last fetched 29 October 2026.
Year by year · 2023–2025
| Key figure | 2023 | 2024 | 2025 | Trend |
|---|---|---|---|---|
| Index | 50 | 54 | 44 | |
| Rank | 10,504 | 9,472 | 14,327 | |
| Operating margin | 7.7% | 8.8% | 4.7% | |
| Return on assets | 15.3% | 16.2% | 10.2% | |
| Equity ratio | 30.0% | 30.0% | 30.1% | |
| Current ratio | 1.25 | 1.28 | 1.27 | |
| Revenue growth | – | 4.6% | −3.3% |
Accounts
From the Brønnøysund Register Centre, in the company's reporting currency (NOK).
| Key figure | 2023 | 2024 | 2025 |
|---|---|---|---|
| Operating revenue | 131.6 MNOK | 137.7 MNOK | 133.2 MNOK |
| Operating profit | 10.2 MNOK | 12.1 MNOK | 6.3 MNOK |
| Profit before tax | 7.6 MNOK | 10.3 MNOK | 4.8 MNOK |
| Net profit | 6.0 MNOK | 8.0 MNOK | 3.7 MNOK |
| Financial expenses | 2.9 MNOK | 2.2 MNOK | 1.8 MNOK |
| Total assets | 69.2 MNOK | 76.9 MNOK | 65.3 MNOK |
| Current assets | 60.3 MNOK | 69.2 MNOK | 57.9 MNOK |
| Equity | 20.8 MNOK | 23.1 MNOK | 19.6 MNOK |
| Retained earnings | 3.7 MNOK | 6.0 MNOK | 2.5 MNOK |
| Total liabilities | 48.4 MNOK | 53.8 MNOK | 45.7 MNOK |
| Current liabilities | 48.4 MNOK | 53.8 MNOK | 45.7 MNOK |
Source: Brønnøysund Register Centre (Register of Company Accounts), fetched 29 October 2026, accounts id 5757651.
Further
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